Todd Shear Designs

Collaborate with and create graphics for print, social media accounts, digital content, websites, publications, presentations, campaigns, trade show graphics and video projects for variety of clients in different market segments

LP&M

Developed, designed, executed and maintained client websites, Email Marketing, Content Marketing, Social Media Marketing (Paid & Organic), Audience Targeted Display Ads, Video Marketing, Interactive Presentations, Google Display & Search Ads and Reporting Analytics for various clients in the B2B and consumer markets.

Mexico, NY

Collaborated with administration and PR Team to execute brand identities and captivating digital creative that delivered results, a consistent brand identity and story for each of the 23 component school districts served. Designed and executed various rich media assets including but not limited to infographics, print graphics, PowerPoint presentations, educational materials, digital graphics and content for social media platforms (successfully boosting engagement 664% over previous year), videos, external and internal publications, photography editing and manipulation. Mentored junior graphic designers and PR Team members in graphic design principles. Recommended and helped implement project management system for a more streamlined work-flow and tracking system. Awarded several NY State School Public Relations Association (NYSPRA) and National School Public Relations Association (NSPRA) awards for graphic and video work.

Oswego, NY

Designed and created print, web and presentation graphics for design agencies various clients. Collaborated with clients and design team in all phases of the design process from conception to production to completion.

Syracuse, NY

Designed print, web, digital and social media graphics, trade show graphics, presentations, direct mail campaigns, email campaigns, internal and online advertising for IT infrastructure companies 5 dba’s; CXtec, CABLExpress, Teracai, LifeCycleExpress and Pomeroy Foundation. Spearheaded new website designs. Collaborated with marketing and administration teams to develop business driven projects. Mentored junior graphic designer.

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Syracuse, NY

Concepted and designed print, web, digital and social media graphics, trade show graphics, presentations, direct mail campaigns, email campaigns, internal and online advertising for the Northeast's largest optical retailer. Collaborated with marketing and administration teams to develop branded creative material for the companies 4 dba's including print, package designs, collateral materials, POP, internal and external signage. Coordinated print materials for 140 weekly inserts in East Coast publications and all materials with print vendors.

Syracuse, NY

Planned, directed, concepted, and coordinated all design projects for the Dental Practice Management's in-house agency.  Responsible for the production and technical direction of all graphics projects including: websites, print advertisements in over 60+ papers on the East Coast, packaging, collateral materials, informative and instructional materials, tv and radio campaign art direction, POP, Signage, direct mail campaigns.

BFA in Graphic Design